Genesis Golf | Jayworks

GENESIS

RETAIL EXPERIENCE

GUIDELINE

introducing concept & Details of

customer experience in genesis showroom

The Genesis Retail Experience Guideline was built on the foundation of the Genesis brand strategy: the vision, mission and strategic framework that build the basis for all brand engagements.

The creative expression describes what drives the Genesis experience and what defines contents, look and feel of this experience.

All brand initiates follows our strategy and creative expression to create a coherent experience for our customers worldwide.

GENESIS

RETAIL EXPERIENCE

GUIDELINE

introducing concept & Details of

customer experience in genesis showroom

The Genesis Retail Experience Guideline was built on the foundation of the Genesis brand strategy: the vision, mission and strategic framework that build the basis for all brand engagements.

The creative expression describes what drives the Genesis experience and what defines contents, look and feel of this experience.

All brand initiates follows our strategy and creative expression to create a coherent experience for our customers worldwide.

Captivating MOMENTS

GENESIS GOLF SPONSORSHIP BRANDING

The excitement of the game, the experience of something exceptional. Rare, iconic moments defined by one incredible movement that changes the whole game. This is the experience of seeing something exceptional.

The goal of the project

DEVELOPING

A PLATFORM FOR GENESIS GOLF SPONSORSHIPS

AROUND THE WORLD

BY GENTLY TRANSFORMING EACH EVENT INTO

A HUMAN-CENTERED

EXPERIENCE

IN HARMONY WITH THE GOLF COURSE ENVIRONMENT

Our Strategic Approach

GENESIS & GOLF SHARED CHARACTERISTICS

COMMUNICATIONS

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DEDICATED SPACE

ON-COURSE ITEMS

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Genesis Open 2018

Riviera Country Club, Los Angeles, USA

Genesis championship 2017

Jack Nicklaus Golf Club, Incheon, South Korea

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