GENESIS

SHOP-IN-SHOP

 

RETAIL EXPERIENCE

Taking a modular approach. the Genesis shop-in-shop system is a comprehensive, modular retail showroom design concept. It consists of wall and table elements that strengthen the Genesis brand image. Together, they create memorable customer touch-points within a high-impact sales environment.

Adapting to any environment. The Genesis shop-in-shop can be flexibly integrated into any environment with minimal disruption to current inventory. The system's modular configuration can be adapted to almost any set of room parameters.

Creating the ideal dealership atmosphere. The Genesis shop-in-shop is a holistic concept that also encompasses mood lighting and acoustics. The ultimate goal is to provide a pleasant, inviting atmosphere throughout the customer experience journey.

There is a powerful story behind genesis.

A story of pure design and smooth elegance.

A story of people envisioning and creating a masterpiece. with sensuous materials, high performance, and human passion.

that story unfolds inside the genesis brand space. by translating the concept "Quietly Ionic" into a generous, pure, and dynamic spatial concept, a clean and simple design language emerges - articulated with pure materials and finely crafted details.

Module System

sis_module_01.jpg

MATERIAL

sis_materials.jpg

DETAILS

sis_module_02.jpg

MODULE COMBINATION TYPES

BRING IT TO REAL WORLD

DAECHI PROTOTYPE